In the mid-1990s key person decide to reinvent itself as a tourism, shipping, logistics company. It sold off many of its industrial concerns and purchased several major travel and transportation firms named Preussag AG until 2001 rename to TUI Company. Nowadays, it is one of the world’s largest tourist firms with interests across Europe. It own travel agencies, hotel, airlines, cruise ships, retail stores, and container ships.
* 1968 creation of TUI an association of the medium-sized companies
* 1970 air tours international and Trans Europa integrate to TUI.
* 1972 participation to different hotel brand.
*1990 the name of the main tour operator is "TUI Schöne Ferien
*1995 Creation of TUI Nederland and TUI Austria
*1996 Creation of TUI Suisse
*1998 Acquisition of the group Preussag/Hapag-Lloyd and rename to Hapag Touristik Union (HTU)
*2000 HTU was renamed to TUI Group
*2001 TUI Group is now 100% subsidiary of Preussag AG
*2002 Rename of Preussag AG to TUI AG
*2002 reorganisation from a mixed company to tourism company.
*2004 The bank WestLB sell their participation (31,4%) from the TUI AG. New shareholders are Spanish investors
* 2005 TUI sells subsidiary VTG AG to Compagnie Européenne de Wagons.
*2005 The shipping activities are grouped under the Hapag-Lloyd. With the acquisition of CP Ships it becomes the fourth largest worldwide container shipping company.
*2006 TUI AG sells business travel subsidiary TQ3 to BCD Holdings N.V.
*2007 TUI AG tourism division merges with First Choice Holidays PLC to form TUI Travel PLC
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